info@principiumalpha.com

We invest in companies that are redefining the way people choose to live, be active, and take control of their health.

LIFESTYLE ENHANCEMENT

We are an investment firm that is committed to harness the transformative potential of enhancing people's lifestyles across three core pillars: living, leisure, and personal health & wellbeing.

Living

Renting, Home Ownership
and Property Development

PROPTECH

We invest in companies that are shaping the future of housing and property development. Our goal is to deliver returns to investors while ensuring individuals have access to comfortable, sustainable and affordable living spaces.

Leisure

Sports and
Enthusiast Activities

SPORT PLATFORMS

We support companies that enrich the leisure experience of individuals by promoting access to sports & enthusiast activities. We believe the pursuit of social leisure activities is vital for a balanced life, and offer healthy financial returns for investors.

Health

Personal Health

and Wellbeing

MED/HEALTHTECH

We understand the profound impact that personal health and wellbeing have on peoples’ lives. We consider these not just a financial opportunity but also a way to contribute to a healthier, happier and sustainable society.

We focus on high growth, technology driven opportunities

Our approach is built on years of hands-on experience, providing a tried and tested playbook for our engagements.

Our Added Value

A fresh approach, built on solid and traditional investment fundamentals.